Virginia Love

Virginia Love began her multifamily career more than 30 years ago as a leasing consultant, earning $5.72 an hour and about $30 per lease—quickly discovering a passion for the industry that would shape her career. She advanced through training, marketing, and operations roles at Summit, Watermarke, and ING Clarion, and later served as Vice President of Leasing & Marketing at Waterton for 12 years.

In 2019, Virginia joined Entrata as Industry Principal, where she helps drive innovation across marketing, product, and sales. A graduate of the National Apartment Association Lyceum, she has served as Chair of both the Atlanta and Georgia Apartment Associations. Her work has earned her recognition as a two-time GlobeSt Multifamily Influencer/Woman of Influence, a Connect CRE Woman in Real Estate, an Apartment All-Star, and induction into the Georgia Apartment Association Hall of Fame in 2025.

A sought-after industry speaker and an exceptionally organized traveler who still manages to overpack, Virginia remains deeply committed to elevating the multifamily experience for both teams and renters.